The Interior Design Business and Social Media Marketing Podcast: Wingnut Social

Is Your Design Business Missing In Google Local Search? You Need Google My Business

July 22, 2019

Let’s do a little experiment: search for “Interior Design YOUR CITY” right now on Google - and you’ll see Google Local Search listings right at the top. Is your business shown there? It SHOULD be… but if it’s not, never fear. This minisode is all about helping you get set up on what’s now called “Google My Business.”

Listen to learn what Google My Business is and where it appears on search results, why it’s a good idea for you as a designer, how to set it up so that it’s accurate and helpful to searchers, AND why it’s important to stay on top of the details of your GMB profile so that you can always be found in Google Local Search.

What You’ll Hear On This Monday Marketing Minisode of Wingnut Social

  • [1:41] What IS Google My Business (and why is it important)?
  • [3:40] Why GMB is a good idea for interior designers
  • [4:58] How to set up your Google My Business account
  • [7:57] Why you need to stay on top of your GMB profile

Resources & People Mentioned

You do design work in a particular area, so you need to be sure you can be found in that area

These days most people find everything they need through a web search. That includes interior design services like yours. It’s important that your business shows up in the local results when people search for a local designer.

Google My Business is a special service that you have to tap into beyond just having a website. When you go to their site, you can actually submit your information and get listed in their results for local businesses - stuff like your address, phone number, hours of operation - you get the idea. On this episode we share the quick and easy way to get your interior design business listed. 

Once your business is listed in Google My Business, stay on top of it

Just a few days ago we referred someone to an architect we’ve worked with before. He does fabulous work. That person called us later in the day saying that our friend architect looks like a great person to work with but that his business is closed. We were shocked because we’d just talked to him the day before.

The problem is that when she searched for him on Google, his local search results page said that the business was permanently closed - because he’d changed physical locations and had not updated his Google My Business profile. The same thing could happen to you if you’re not able to stay on top of your GMB listing. Don’t shoot yourself in the foot by failing to keep your business in the public eye through Google local search results. Listen to find out how!

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